the Future of Real Estate

Unlike The Traditional Real Estate Model, R Florida's Unique Structure Allows The Broker Greater Freedom And More Success In Running Their Own Business.


Sometimes innovation makes all the difference As the fastest growing independent residential real estate firm in Florida, R Florida, is proving that, particularly in a complex market, innovation can add up to the best possible experience for both the consumer and the agent.


Consumer Benefits The consumer benefits from the R Florida model since the broker is unencumbered by large firm protocols and free to exert more control over their own marketing and advertising techniques and budgets. The company prides itself on being a "yes" environment, where all of its brokers are on the same level playing field and given equal access to resources and opportunities. Office work stations are made accessible to the firm's agents, who can use the facilities as often, or as little, as they like. This individualized approach helps brokers achieve their goals, while an intelligent use of today's technological advances means resources are better allocated. Best of all, happy, fairly compensated agents - called "smart brokers" - who have wisely chosen this viable alternative to the typical real estate model, are motivated to give their all to the renters, buyers and sellers they represent.


Hands-on guidance is a hallmark of the R Florida experience. President Max Brizer is readily available to review business plans, provide technology and tools to facilitate deals, guide the brokers through the pricing, negotiation and closing processes. Max launched a comprehensive broker-oriented concierge service to create a professional streamlined experience for the agents. He is always accessible to guide brokers through pricing negotiations and brainstorm ways to market and advertise properties.